Pictagories - The Picture Quiz App That Everyone is Talking About
In my previous article 'Numbagories - The Number Quiz App that Everyone is Talking About', I outlined the process of creating my first personal mobile app. This article outlines the 2nd app in my series of quiz apps. Following in the footsteps of Numbagories, Pictagories is a FREE Android application where the aim is for you to decipher the rebus puzzles, earn points and achievements, advance through the ranks, and complete the game. The quicker you solve the puzzles, the more points you will earn. In this article, I will talk through how I expanded on my initial app in order to create a brand new app. But in the meantime, please download and play along.
Name
As explained in the previous article, I had set up an extensible name scheme that can be used for my other app ideas. The same premise exists of being relevant, being catchy and unique, and having all social aspects free. In the same way that Numbagories was related to numbers, Pictagories is related to pictures.
Design
The same knowledge and design approach was applied to putting this mobile app together. The more you practice this approach, the easier it becomes, so it's important to find a process that works for you and stick to it.
From Concept to Reality
As a lot of the brainstorming work was already done with Numbagories, so I just needed to see how I could tweet a few bits to apply it to pictures. I wanted to keep the same look and feel, after all it is part of a series of apps, and I wanted the user to know and feel this when switching between and playing the apps. I followed almost identically the same process of Numbagories with the addition of a few tweaks to create the screens you see below.
Colour Palette
When deciding on a colour scheme, I wanted to carry across some of the same colours from Numbagories, again to make it feel part of the same app. I changed the main primary colour to blue in order to distinguish the app, but the other colours allow the seamless integration of Pictagories into the app quiz series. The colours that I have chosen for Pictagories is shown below, with the addition of some softer neutral colours that bring the colour scheme together.
Logo
In continuation of the design flow, the logo followed suit. The logo that you see below, contains the first initial of the app name along with the name of the app underneath, and stays in line with the logo scheme for the series of apps. Looking at the logos of both Numbagories and Pictagories side by side, you automatically know that it's part of the same series of apps.
Gamification
After getting some positive feedback in relation to the gamification elements of Numbagories, I decided to keep them for Pictagories. As with Numbagories, these were split into 'In-Level Achievements' and also 'Evolution Achievements'. The in-level achievements are awarded while playing and completing a level with a specific focus on speed and accuracy. The evolution achievements are awarded for progression through the game. Both, in addition to achieving points for completing the levels, give the user a sense of completion, achievement, and also satisfaction. On each of the social media channels outlined below, throughout the course of the next few weeks, I will provide further information on each of these achievements and what needs to be done in order to be awarded them.
Marketing
Once the app has been designed, developed, and tested, it was then time to publish to the store and market the app. The following are the steps that I've taken, and continuing to take, in order to market and brand the Pictagories app.
Domain and Social Media
In parallel to coming up with the name as outlined above, I secured the domain http://www.pictagories.com/ along with the handle @Pictagories for each of the major social media platforms.
Poster
Once I was happy with the design of the app, the next step was to create the poster. This poster is a good way to brand, provide an overview of what the app looks like, a quick description of what the app does, along with details of how to download, get in touch, and find out further information.
Intriguing Tagline
The next step was to create a tagline to compliment the poster. I chose this tagline to be similar to the style of Numbagories, again to strengthen the link between the series of apps and show they are all from the same family.
Are you someone who likes to be challenged? Do you like to play word and picture games that will keep your mind guessing and your brain ticking? Then download one of the most exciting FREE apps that you will ever play RIGHT NOW…. This is guaranteed to keep you entertained for hours with its engaging puzzles and phrases.
Website
Once the design, social media handles, poster, and additional information was complete, this can all be displayed on the website. The website is a good way to provide all the information to the user in a single interface.
Additional Information
At this point, everything is pretty much setup to allow people to find out information and download the app. The constant promotion and marketing of the app will be crucial in order to get more people to download, more feedback to improve, and more people invested in the series of apps. To complete the information, the following is the full text in relation to promoting Pictagories. In my next article, I will describe the 3rd app in the series of quiz apps.
Pictagories is a FREE Android application where the aim is for you to decipher the rebus puzzles, earn points and achievements, advance through the ranks, and complete the game. The quicker you solve the puzzles, the more points you will earn. Try and earn all the achievements to gain extra points.
Are you someone who likes to be challenged? Do you like to play word and picture games that will keep your mind guessing and your brain ticking? Then download one of the most exciting FREE apps that you will ever play RIGHT NOW…. This is guaranteed to keep you entertained for hours with its engaging puzzles and phrases.
Comprising of 201 brilliantly addictive levels, ranging in levels of difficulty, Pictagories is suitable for all ages and will have your mind boggled, your tongue twisted, and your head rattled as you race against the clock to achieve those precious points.
The aim is to solve a collection of the most commonly used idioms, phrases, and objects. But it's not going to be easy. You will only be presented with an image representation of that common word or phrase. The quicker you solve the puzzles, the more points you will earn. The more puzzles you solve, the more achievements you will earn. Try and earn all the achievements to gain extra points.
So what are you waiting for? Name that Pictagory!
◆ INSTANT FUN ◆ No intricate rules or registration. Just download and play now.
◆ ENGAGING AND ENJOYABLE BRAIN TEASERS FOR ALL AGES ◆ Ranging in levels of difficulty, this puzzle game caters for all ages, all levels of knowledge, and is a game that the entire family can play.
◆ ADDICTIVE AND EXCITING PUZZLES ◆ Discover the link between the image and the common words and phrases to solve the puzzle. Can’t find the answer? Use the hints or share the level to play along with friends.
Everyone who is anyone is playing this game! Don’t be the only one left out. Download it NOW for FREE to play along.
Promotional Video
This is optional, and can take a bit of time, but it's a really nice way to compliment all the previous material and finalise the marketing with a professional feel. There are many different ways and styles to create a promotional video. The route that I've chosen is to combine all the material and screenshots into a 60 second clip that displays all the relevant information to the user.
Find Out More
Already a fan of Pictagories, then like and follow us on our social media channels to stay up to date with the latest news:
- Instagram: https://www.instagram.com/pictagories/
- Facebook: https://www.facebook.com/pictagories
- Twitter: https://twitter.com/pictagories
- LinkedIn:
https://www.linkedin.com/showcase/pictagories
